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Behind the scenes - Of The Free x Xero
Why a software company and accessory brand teamed up to create a story for the Skybound.
Bryant Park, New York, NY
1. Xero is a software company.
Their mission is allowing you to spend more time on your business, while the Xero cloud-based software takes care of your accounting, hassle free.
Xero help entrepreneurs, start-ups, small businesses and individuals take their companies to the next level.
Studio life, Brooklyn, NY
2. Of The Free,
well, we're just a simple accessory brand.
Still new to the jewellery game, we're here to flip the consumer world of fine jewellery on its head. We work to create designs which remind you of the golden moments and inspire the next. It's about the story.
Sketch and prototypes, Skybound release, designed by Of The Free.
We went to the roots of our brand philosophies and decided to empower people with a story about dreamers and do-ers who make their ideas come to life.